ŠKODA to provide the official vehicle fleet
for the 2011 IIHF World Championship
- 40 ŠKODA Yeti and ŠKODA Superb will be used
- ŠKODA a sponsor of the IIHF World Championship for 20 years
Bratislava, April 12th, 2011 – 40 vehicles made by ŠKODA will form the official fleet of this year’s IIHF World Championship, which will take place in Slovakia, starting at the end of April. The models to be used will be the Yeti and the Superb. Today, the cars were officially handed over to the championship’s organizing committee at the new Slovak National Theater. It is already the 20th time that ŠKODA will provide the vehicles for an IIHF World Championship. Moreover, the company has been the main sponsor of the annual championship since 1993.
“Year after year, the encounter of the world's best ice hockey nations at the IIHF World Championship excites people all over the world. We are happy to provide the vehicles for this outstanding sports event again this year,” explains Jürgen Stackmann, the ŠKODA board member for sales and marketing. “For two decades, ice hockey has been an essential pillar of our sponsoring strategy. Our commitment has contributed to significantly strengthen the image and recognition of the brand on the international markets. The fact that we can celebrate the 20th year of this cooperation in Slovakia is particularly pleasing, because ŠKODA has strong roots in this country. If nothing else, the 56 games of the world championship in Bratislava and Košice offer us a perfect opportunity to present our new corporate design to a worldwide audience in the millions.”Igor Nemeček, the general secretary of the World Championship’s organizing committee, adds: “We are glad to have an absolutely reliable partner in ŠKODA. Our guests know and appreciate the quality and reliability of the vehicles and the entire fleet service. We thank our partner for their support and look forward to a smooth collaboration.”The official ŠKODA fleet for the IIHF World Championship consists of 33 ŠKODA Yeti 1.2 TSI Cool in silver-metallic color, five ŠKODA Superb Combi 2.0 TDI 4x4 Elegance in silver-metallic color as well as two ŠKODA Superb Combi 3.6 FSI V6 DSG 4x4 Elegance in silver-metallic and white colors. All vehicles show the official design of the World Championship. Within the framework of the World Championship, the fleet will cover a total of about 250,000 km for the transportation of officials, guests, and materials.Further Information:Evžen Krauskopf, CommunicationsPhone: +420 326 811 784E-Mail: Evzen.firstname.lastname@example.org