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ŠKODA the official main sponsor of the 2011 IIHF World Championship in Slovakia

  • ŠKODA supported the tournament of the best ice hockey nations as official main sponsor for the 19th consecutive time
  • New ŠKODA appearance was presented to millions of TV viewers for the first time

At this years IIHF World Championship, ŠKODA was as present as never before: Whether it was the ŠKODA fleet for officials and guests consisting of 40 vehicles or the placement of the company logo on the ice, banners as well as jerseys and helmets of a total of five teams or actions in the stadiums and on the Internet: ŠKODA left its mark at this world championship. A strong appearance that is expressed very succinctly – not least due to the new corporate design, which was presented to millions of TV viewers for the first time. Find out more on this page. 

What a last period: Finland is the new champion

Finland is the new world champion. They beat Sweden 6-1 for their second title. Both teams knew the importance of the game and played very defensively during the first part of the game. Paajarvi with a wrist shot scored first for Sweden in the second period, Immonen tied in powerplay and two fast goals in the last period paved the way for Finland. It was an uncredible last period for Finland that scored five goals in the last 20 minutes of the tournament. It was the fourth time that Sweden and Finland...

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Press Release - Great success for ŠKODA sponsorship of 2011 IIHF World Championship in Slovakia

Mladá Boleslav, May 16th, 2011 – Czech car manufacturer ŠKODA rates its activities within the framework of the 2011 IIHF World Championship in Slovakia as a great success. With a strong presence and manifold measures in the arenas, the brand was on everyone's lips and in everyone's eyes not only among the over 406,804 on-site spectators in Bratislava and Košice. Board advertising, logo placements and numerous further activities on TV and on internet ensured the ŠKODA sponsorship with the new brand ...

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